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Privacy Policy

At Kovalum®, we strongly believe in protecting the privacy of the personal information that we obtain for business purposes about our customers. To that end, we have established our Privacy Policy.   In addition, we have developed Privacy Principles to guide us in the interpretation and application of our Privacy Policy. We also have Privacy Guidelines to protect the privacy of visitors to our website.


If you have any questions, comments or concerns regarding privacy, please contact us at


At Kovalum, we strongly believe in protecting the privacy of the personal information that we obtain for business purposes about our customers, employees, franchisees, suppliers and other entities. Also, we value the trust that is placed on us to responsibly manage the personal information that we obtain.

These Guidelines and the accompanying Principles are designed to assist us in fairly and effectively managing personal information with regard to collection, use, disclosure, retention, accuracy and security.


We are committed to following these Guidelines and our Principles. We are further committed to complying with any privacy laws that may apply to the personal information that we may obtain.


From time to time these Guidelines and our Principles may be amended to address the changing needs of our business and/or changes in applicable privacy laws.


Website Privacy Guidelines


Information about our Privacy Guidelines and Internet Usage
On our website, we may offer features.  We collect only limited personal information from you to respond to your online requests. 


Links to Other Websites
We may offer links to websites that are not operated by Kovalum. We are not responsible for the policies and practices of other companies. If you visit one of these linked websites, you should review their privacy and other policies.


Your web browser places cookie files on your computer's hard drive. This website uses cookies to remember information you give us so that you don't have to re-enter the information each time you visit this website. Cookies also help us understand which areas of our site are popular by showing us how you and others use our site, in aggregate.


Web Beacons
This website also uses web beacons for many of the same purposes as cookies. Web beacons collect non-personally identifiable information to let us know how our website is being used. We use this information to improve user experience on this website.


Ten Privacy Principles to be Applied to Your Information


Principle #1
We are accountable for the personal information that we collect about you.  We are committed to ensuring that we comply with our Privacy Guidelines and these Privacy Principles whenever Kovalum, or other entities acting on behalf of Kovalum, collect and, or use your personal information.


Principle #2
We will identify the purposes before collecting your information.  We only collect personal information for purposes directly associated with our business activities. For example, we only collect personal information from customers when they volunteer their information in the following types of situations: to enter a contest or participate in a promotion; to send us a comment about our business; or to respond to a question or concern. Before we collect any personal information, we will explain the reasons for collecting it.


Principle #3
We require your knowledge and consent to collect, use and or, disclose your personal information. We only collect and use your personal information with your knowledge and consent, except in limited and specific circumstances, and as permitted by law. For example, we reserve the right to collect, use or disclose any information as needed to satisfy any law, regulation or legal responsibility; to protect our legitimate business interests; to fulfill your requests; or to cooperate in any law enforcement investigation or an investigation on a matter of public safety.  Except in such specific circumstances, you may withdraw your consent to our use of your personal information at any time.


Principle #4
We only collect information necessary for identified purposes.  We will only collect information necessary to meet an identified purpose. We will collect this information lawfully and fairly.


Principle #5
We will limit how we use and or, disclose your information.  If we do collect any personal information from you, we will use it only for its identified purposes. We will not disclose it without your knowledge other than to our agents and/or other entities acting on our behalf. We retain personal information only as long as necessary to meet the identified purpose(s).


Personal information that is no longer required for a purpose will be destroyed or made anonymous. Occasionally, with your permission, we will send marketing information to you, such as information about new product offerings, etc. If you do not consent to receive such materials, we will not send them to you.


In the course of managing business operations, Kovalum may share personal information with other entities such as professional advisors, suppliers, or agencies. Any entity with which we share personal information is required to comply with these Guidelines.


Other entities may be engaged by Kovalum to perform a variety of functions, such as fulfilling orders, assisting with promotions, or providing technical services for our web sites and information technology systems. These entities may have access to personal information, if needed, to perform such functions. However, these entities may only use such personal information for the purpose of performing that function for which the information was provided, and may not use it for any other purpose.


Kovalum does not sell, transfer or disclose personal information to entities outside the Kovalum system. You may be asked if you wish to receive marketing materials from our partners. If you elect to receive such materials, Kovalum will not share your personal information with such partners but rather will send a mailing or email on their behalf.


Kovalum reserves the right to use or disclose any information as needed to satisfy any law, regulation or legal request, to protect legitimate business interests, to fulfill your requests, or to cooperate in any law enforcement investigation or an investigation on a matter of public safety.


Principle #6
We will seek to use information that is as accurate as possible.  Generally, we only collect personal information that is directly supplied by you. In such cases, we will take care to enter your data correctly, but will typically not make any further effort to verify its accuracy or update it. For example, if you provide us with a phone number to contact us, we will assume it is correct.


Principle #7
We will keep your personal information secure.  We protect all personal information collected and held by us. We have implemented safeguards to prevent loss or theft, unauthorized access, use, disclosure, copying or modification. In the event that we transfer or disclose personal information to another entity, we require that entity to comply with the principles set out in these Principles and our Privacy Guidelines.


Principle #8
We will be open about our policies and practices.  Specific information that we will make available to you includes how to gain access to your personal information held by us, including a general account of its use, and general information about our Privacy Guidelines.


Principle #9
You have a right to access your personal information.  We recognize that, under these Guidelines and under certain laws, you may have a right to access your personal information. In that regard, an access request must be made in writing and must be delivered to Kovalum, 48 Nottingham Drive, Toronto, Ontario, M9A 2W5.

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